Web Coast Concepts – Affordable Quality
Our interview today come to us from the “Sin City” of Las Vegas, Nevada. John Melwak is the CEO of Web Coast Concepts, a web design and internet marketing firm. We cover the advantages custom web design over template-based web design, and much more.
1. What types of services does your website design firm offer?
John: We offer complete web design and development solutions. From simple static websites to elaborate custom developed database dynamic sites. We offer complete 100% custom designs and never use any templates, making sure that our clients get a unique look for their business.
2. What are three things a person needs to consider when hiring a website design company?
John: Make sure to look at the design firms portfolio. This speaks volumes of the type of work they create for their clients.
3. What are your thoughts on choosing a template-based website versus a custom website?
John: We do not recommend templated websites. Templates float around all over the internet and if you are serious about your business then you should stay away from templates. You cannot get a unique look with a template and there could be some other company using the exact design you have. By doing this you are not showing your potential clients that your business is serious about what it does.
4. I’ve decided to use your design firm to build my website, what happens next?
John: After choosing your web design firm we like to discuss with the client the layout, colors and schematics of the design. This helps get a better understanding of what exactly your business design needs are. We can then submit mock up designs to the client and make any necessary revisions from there.
5. How has web design changed in the last five years?
John: We believe that the designs are getting better from the professionals that know what they are doing. The monitors are getting bigger and the criteria for designing websites are becoming more unique. Table-less designing is the way to go and CSS has helped achieve things that were never possible back in the day.
6. What is search engine optimization and why should clients care about it?
John: SEO is very important from the beginning of your project. If your website is not designed and coded properly you can hurt yourself with SEO in the long run. SEO can help you target traffic that your website desperately needs. In order to survive in your target market you need a SEO plan that not only covers keywords and competition but also social media marketing and link building as well.
7. What is a content management system and why is it needed?
John: CMS is a way for clients to easily manage and maintain there website without the knowledge of html or php programming. This has become a huge hit with our clients as its easier for them or a team member to login to there website and upload images, text, videos and even create news blogs and extra pages. Content Management Systems are the way to go if your business website is ever changing and content must be updated periodically.
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